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Pre-show demonstrations by:
BrightSide Technologies
Presented on Wednesday, June 21 2006 at 6:30 pm
If you missed our October 2004 event, you won't want to miss this demo of BrightSide's latest High Dynamic Range display!
BrightSide Technologies is a leading innovator in the field of High Dynamic Range (HDR) image technology. The "Dynamic Range" of an image is the contrast ratio between its brightest and darkest regions. Conventional technology has difficulty capturing, storing and accurately displaying HDR scenes that include both bright and dark regions. BrightSide has developed a suite of HDR technologies that can be applied over the full imaging pipeline to address this problem.
For more info, read: Word Doc - 32 k
Or, visit: www.brightsidetech.com
Main presentation:
The Designer as "Auteur":
The recontextualized filmmaker
With Paul Matthaeus — CEO/Chief Creative Officer, DIGITAKITCHEN
Presented on Wednesday, June 21 2006 at 7:30 pm
Please join us for this special presentation by Paul Matthaeus, an internationally reknowned creative thinker and author, and CEO/Chief Creative Officer of DIGITALKITCHEN, an Emmy Award-winning full-motion electronic media company with offices in Seattle, Chicago, Los Angeles, and soon in New York City.
As filmmaking finds its way to the web, the notion of the "Designer as Auteur" has become increasingly relevant. Matthaeus will explore the concept of "Auteur Theory," developed in the 1950's by French film critics, in the context of changes in technology, collaboration and new media. The behind-the-scenes process at DIGITALKITCHEN reveals how Matthaeus sees the evolution of the auteur within contemporary media culture.
View Demo Reel
[QuickTime — 25.6 MB]
BIO
Paul Matthaeus
CEO / Chief Creative Officer
Founder, CEO and Chief Creative Officer of DIGITALKITCHEN, Matthaeus started DK as the digital studio for the advertising agency he founded in 1992. With a background in photography, filmmaking and production – as well as 16 years in the advertising agency business – Matthaeus chartered DIGITALKITCHEN to cultivate and advance broader experimentation and creativity in full-motion electronic branded content, leveraged with an uncommon faculty for strategic brand marketing.
Matthaeus has been a guest speaker for the national Broadcast Design Association, Boards Summit, Ad Club of Salt Lake City and Graphic Artist Guild. He was the keynote speaker for the AIGA / New York City, AIGA / Minneapolis, and the Registered Graphic Designers Association of Toronto. His regularly published commentaries and book on marketing, technology and creativity have earned Matthaeus a global reputation as a futurist and creative opinion leader.
He has produced and directed work for national television spots for clients such as Nike, Chrysler, Ford, Chevrolet, Budweiser, AT&T, Microsoft and Sony, and main title and effects sequences for Sony Entertainment, Columbia Pictures, Dreamworks, Touchstone, HBO, Showtime, Fox, ABC, NBC and CBS.
Matthaeus first received a degree in Photography, and went on to double major in Advertising and Graphic Design at the University of Washington. He has experience in virtually every aspect of print and film production, and has spent approximately half of his professional career at the helm of companies he has founded.
For more info, visit: www.d-kitchen.com
© 2006 · Vancouver ACM SIGGRAPH · info@siggraph.ca
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